Thu 18 January 2018 | 6:00 pm - 9:00 pm
Google Campus Tel Aviv - Electra Tower, Yigal Alon 98, Tel Aviv, FREE (RSVP needed)
After investing in dozens of Israeli startups that launched, scaled and set up their headquarters in the US, we have seen first-hand how founders planned and executed their US market strategy. Join us as we share the best practices and lessons learned from six years of helping Israeli founders break into the US market and raise over $500M.
This session will cover what works, what to avoid, and what American customers, partners, and investors actually care about. (Hint: it’s not your military background…)
Topics will include:
– How and when to find US-based customers and partners while still operating out of Israel
– How Israeli startups should go about raising capital from US-based investors. Do you even need to?
– Should you set up a US office? And if so, when and where?
– Mistakes you can avoid if splitting your team between Israel and the US
*Note: this session will be conducted in English*
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Gil Ben-Artzy is a Partner at UpWest Labs, an early stage Seed fund that invests in Israeli startups looking to break into the US market. Based in Silicon Valley, the fund has backed over 70 startups and helped them grow through their hands-on approach.
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