Wed 4 March 2020 | 7:00 pm - 9:00 pm
Polly - Rothschild Boulevard 60, Tel Aviv,

*** Free Entrance in advance registration / Talk will be held in English ***

Disasters and emergencies accompany us in Israel and around the world. Only during 2018, 315 natural disasters were reported all over the world. Even on current events, one can find a story claiming that China’s coronavirus death toll as of Feb. 1 was somewhere around 25,000, out of 150,000 cases, when the official figures at that point were 304 deaths out of 14,380 cases.

One of the most important emergency management tools is Crisis Communication. Crisis communication has many challenges that need to be recognized and evaluated. For example, winning public trust. Without public trust, the authorities will not be able to effectively guide the public during the emergency. The social media that accompanies us for a decade has come out with opportunities but also with challenges. One is dealing with rumors and fake news. In the future, technologies such as AR & AI will introduce enhanced capabilities (some we can’t even imagine today) that will challenge us very much.

In the lecture, we will expose the audience to communication challenges in emergencies, pointing at directions and challenges to come.

*** Event details ***
The talk will take place on Tuesday, 12/11/2019, at Polly bar, Rothschild 60, Tel Aviv.
Doors open: 19:00
Talk start: 20:00
Seat saving until 19:30

Blitz is a social initiative integrating education and culture, aims to communicate content and knowledge in a more approachable, interesting and engaging atmosphere to the broader scope of the community and to promote an intelligent culture in Israel.
Established in 2018, Blitz brings together brilliant and influential lecturers in Israel with a wide audience of pub-goers in the country, making the night out an unusual and enlightening experience, with an added value.
Blitz is operated by 20 active volunteers in over 10 cities in Israel, and had already reached an audience of over half a million people!
Recently Blitz has been chosen as one of the most influential communities in the country by the Israeli Digital Association.

Grab a beer. Laugh. Learn how to build a spaceship.

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