Last updated June 12th 2018

June 11, 2018 | UK online retailer ASOS has announced a partnership last week with Israeli innovation hub Re:Tech to connect with retail and ecommerce technology startups in the country. The partnership will officially launch during a two-day event in Tel Aviv on June 19. Online retail tech-focused startups will have the opportunity to pitch their products to online retail giant on the second day at Re: Tech labs, a proof of concept (POC) program powered by ASOS where startups can connect with international retailers. Re: Tech is looking for startups that “are focused on solving key challenges for online retailers, such as enhancing user experience, optimizing conversion and saving costs; have a strong team specialized in deep technologies; and have a disruptive product that has already been prove to work in the online retail space,” the Israeli hub said in a statement.

This event is the first of many over the course of the next year that will be curated and managed by Re:Tech in a series of structured development labs and dedicated events attended by ASOS representatives. They will meet startups offering solutions to specific business challenges that will be put forth by ASOS. The first structured lab will come later in the year and guide startups through development stages, with mentorship, proof of concept, and demo days.

“Israel is renowned for its cutting-edge tech start-ups, many of which are developing solutions across retail, fashion and e-commerce. With Re:Tech’s help, we’ll be able to plug into this thinking to solve challenges and potentially foster long-term partnerships, expanding on the work we’re already doing in the country,” Cliff Cohen, Chief Information Officer at ASOS said.

Founded in 2000, ASOS is now one of the biggest e-commerce sites in the world, selling over 80,000 items to customers around the world through distribution centers in the UK, US, China, and some European countries. Re: Tech, founded by Yael Kochman and Alla Foht, is the first innovation hub focused on connecting Israeli retail tech startups with international companies, retailers, and investors.

Interested startups can apply here.


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